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M&M's Getting Makeover to Promote Inclusivity

kcmets
Feb 07 2022 06:30 AM

Uh, it's candy.

Willets Point
Feb 07 2022 08:36 AM
Re: M&M's Getting Makeover to Promote Inclusivity

Apparently conservatives can't enjoy candy if it doesn't make them horny.

kcmets
Feb 07 2022 09:00 AM
Re: M&M's Getting Makeover to Promote Inclusivity

That's some interesting reading between some lines that may or not

be there regarding M&M's. I remember many moons ago there was a

silly thing that the green ones were an aphrodisiac, but don't recall it

being along party lines or influenced by political leanings.

whippoorwill
Feb 07 2022 09:07 AM
Re: M&M's Getting Makeover to Promote Inclusivity

Haha! Remember ‘melts in your mouth not in your hands'?



I once got a handful of m&ms out of a machine when I was little, to test that theory, and held them the whole way home. My hand was a mess and I got yelled at

metsmarathon
Feb 07 2022 09:23 AM
Re: M&M's Getting Makeover to Promote Inclusivity

Willets Point wrote:

Apparently conservatives can't enjoy candy if it doesn't make them horny.


also, conservatives can't enjoy candy if it forces them to admit that other people exist, too.



why does it matter? because there was no good answer to the question of why do the colorful candy-coated chocolate candies have pasty-white skin on their arms and legs? why don't they have brown skin? or blue skin? or whatever?



and the answer is, the only answer is, that they were modeled after white people's skin. because when the mascots were designed, they were probably designed by a bunch of white people, and approved by a bunch of white people, who didn't quite realize that tehy were envisioning the mascots in their own image. and by doing so, they failed to notice that the mascots were pointedly _not_ in the image of many of their customers, when they could have made the choice to make them not in anybody's image.



and so they've corrected that oversight. it shouldn't be a big deal, and should be welcomed.



but somebody's out there making a big deal about it. and... well... it's the people who probably didn't notice anything in the first place because why would they? and why then should they care?



it's all fake outrage anyways, just to push the bullshit narrative that wokeness is out there to destroy the universe, and whiteness itself. oh noes, wokeness is trying to make everything not white. yeah, well, conservatives are out there pointedly trying to keep everything white, so... not everybody is white. deal with it. if conservatives are as colorblind as they claim to be, then it shouldn't matter if m&ms get a little more colorful, should it?

Lefty Specialist
Feb 07 2022 09:46 AM
Re: M&M's Getting Makeover to Promote Inclusivity

Don't forget that they eat each other on occasion.

kcmets
Feb 07 2022 09:55 AM
Re: M&M's Getting Makeover to Promote Inclusivity

=metsmarathon post_id=85618 time=1644251039 user_id=83]it's all fake outrage anyways, just to push the bullshit narrative



For my part, I'm not outraged and not pushing any narrative so I hope by starting

this thread people don't lump me in with everything else in your response.



To me, the whole thing is quite silly. Again, it's candy. Not everything has to be a

thing, but unfortunately (to me) not a day goes by where it is these days.

Marshmallowmilkshake
Feb 07 2022 10:00 AM
Re: M&M's Getting Makeover to Promote Inclusivity

It's a marketing stunt. An effective one, too. M&M could have made these very minor changes quietly, and probably no one would have noticed. Instead it makes the changes with a media push with a goal of pushing buttons -- and very likely planting the pushed buttons -- to generate free media click bait stories and have people talking about a candy brand.



It's a fun and silly issue to kick around for a day. But realize it's by design.

Johnny Lunchbucket
Feb 07 2022 11:46 AM
Re: M&M's Getting Makeover to Promote Inclusivity

I wrote about this for work. The risk to them is giving themselves less room to spoof adult themes like the aphrodesiac angle the way they could with a horny woman character but it also gives them more space to explore using them in other kinds of activations.



They also thought it didn't really reflect well on them to have one guy (Red) as a bully, another as a victim (Yellow).

metsmarathon
Feb 07 2022 11:46 AM
Re: M&M's Getting Makeover to Promote Inclusivity

=kcmets post_id=85622 time=1644252935 user_id=53]
=metsmarathon post_id=85618 time=1644251039 user_id=83]it's all fake outrage anyways, just to push the bullshit narrative



For my part, I'm not outraged and not pushing any narrative so I hope by starting

this thread people don't lump me in with everything else in your response.



To me, the whole thing is quite silly. Again, it's candy. Not everything has to be a

thing, but unfortunately (to me) not a day goes by where it is these days.


i figured you were more commenting on the fact that it is a thing that people are apparently upset about, not necessarily being upset about it in any particular direction.



yeah, it's a thing that they're doing to push their brand. and that other people are reacting to to push their own (often shitty) brand.



me, my brand is that i am a runner, and a decent human being, who also likes chocolates, and especially likes chocolates when they are covered with candy and/or mixed with other delicious stuff. if those candies can bring other good decent people good happy feelings, and make bad people upset, then i'm all there for it.

Edgy MD
Feb 07 2022 12:12 PM
Re: M&M's Getting Makeover to Promote Inclusivity

Commercials are the worst, but they're also the best, in that they're so plugged into the marketplace.



Whether your commercial is virtuous or repugnant, what makes it stay or go is whether it lifts the bottom line, so if Bill Cosby gets his Jell-O gig back, I can boycott Kraft Heinz on behalf of sexual assault victims, but if he sticks at it, the real problem is a marketplace that doesn't give a shit about sexual assault victims.

whippoorwill
Feb 07 2022 12:38 PM
Re: M&M's Getting Makeover to Promote Inclusivity

I'm with KC. It's candy. They didn't need to make them into gendered beings in the first place, and now because genderbending is topical, they have to deal with it.

Fman99
Feb 07 2022 06:51 PM
Re: M&M's Getting Makeover to Promote Inclusivity

It's fucktarded.